Half of CEOs don’t expect return to ‘normal’ in 2021, says KPMG
A study by the accounting giant in February and March found that almost half (45%) of global executives do not expect to see a return to a ‘normal’ course of business until 2022
Around half of global CEOs do not expect a return to “normal” in 2021, according to a new survey carried out by KPMG.
The study by the accounting giant, carried out in February and March, found that 45% of global executives expect a return to a normal course of business in 2022.
However, one-third (31%) of the 500 respondents believe this could happen as early as this year.
Furthermore, a quarter (24%) of CEOs surveyed said their business model and operations have permanently changed due to the pandemic.
Bill Thomas, global chairman and CEO of KPMG, said: “Before any major decisions are made, CEOs want to be confident that their workforce is protected against this virus. The Covid-19 vaccine rollout is providing leaders with a dose of optimism as they prepare for a new normal.
“CEOs are scenario planning for difference across certain key markets that could impact their operations, supply chains and people, leading to uneven economic recovery.”
He added: “The pandemic has also been a catalyst for CEOs to evaluate the role their companies play in society.”
